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The Search Engine Marketing Specialist will play a key role in the management of the Mindurge online paid listings projects, including Google and Overture Ad placements, research, email marketing campaigns, online media plans and reporting and tracking of Online initiatives. One or more years experience either in an agency environment or Online Advertising is highly desirable.
RESPONSIBILITIES:
Assist with the development of strategic online initiatives that are aligned with Company objectives.
Oversee parts of online media planning and management of online search marketing campaigns.
Analyze and evaluate performance of online advertising from multiple data sources on an ongoing basis.
Report to Marketing Manager to prepare new proposals and statements of work for upcoming project.s
BACKGROUND & QUALIFICATIONS:
BA or BS Degree
Preference for 1-2 years online marketing experience.
Experience with Google Adwords, Overture listings management tools and online media research tools.
Excellent communication aptitude (written and oral), particularly in organizing information in a logical and concise format.
Well organized and team oriented, with ability to prioritize and meet deadlines.
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